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A great value proposition is essential for any business hoping to clearly communicate to customers why they are different, better, and. ... In this way you become the best choice for your optimum customer.
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Scooped by Trish Sadar |
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This article give great ideas on developing effective value propositions.
To most customers they may view taglines as simply taglines; however, understanding your customer, and your unique selling proposition is important. Having a tagline that speaks to the value you create for your customer is powerful!