Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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What Vin Diesel Can Teach You About Transmedia

What Vin Diesel Can Teach You About Transmedia | Transmedia: Storytelling for the Digital Age | Scoop.it

Caitlin Burns:  "Many people look at Vin Diesel and see the well-muscled action star of The Fast and the Furious; the high-speed, high-testosterone thrill ride that dominates box office figures with adrenaline fueled car chases."

The Digital Rocking Chair's insight:
"The creative mind behind multiple blockbuster franchises, Vin Diesel builds story worlds" ... a fascinating article from Caitlin Burns.
Dr. Pamela Rutledge's curator insight, July 6, 2013 4:23 PM

Transmedia projects are for those willing to play the long game

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Lydia Antonini and Josh Feldman on Halo 4: Forward Unto Dawn [#Transmedia]

Lydia Antonini and Josh Feldman on Halo 4: Forward Unto Dawn [#Transmedia] | Transmedia: Storytelling for the Digital Age | Scoop.it

Randy Astle:  "At the beginning of the year, Filmmaker’s Scott Macaulay pointed out again — like many others have as well — that features are no longer the default format-of-choice for indie filmmakers."

The Digital Rocking Chair's insight:

A fabulous article for filmmakers interested in pitching and producing transmedia extensions for an existing franchise.

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James Cameron And Jon Landau Tell Bleeding Cool About The Avatar Sequels And [transmedia] Spin-Offs

James Cameron And Jon Landau Tell Bleeding Cool About The Avatar Sequels And [transmedia] Spin-Offs | Transmedia: Storytelling for the Digital Age | Scoop.it

"Today, let’s take a little detour [from the release of Titanic 3D] and talk about their other Most Successful Film of All Time, Avatar. Or perhaps more accurately, its two upcoming sequels, theme park, novel, comic book, TV and animated spin-offs. Sounds like there might be an awful lot of Avatar coming our way over the next five years or so."


DRC: And, if you do want to know more on Titanic's conversion to 3D then read: Masterclass: James Cameron And Jon Landau Teach Bleeding Cool The Dos And Donts Of 3D Conversion.

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Jeff Gomez Reveals Secrets to Transmedia Franchise Development at CineKid

Jeff Gomez Reveals Secrets to Transmedia Franchise Development at CineKid | Transmedia: Storytelling for the Digital Age | Scoop.it
So, what is transmedia storytelling? Gomez defines it as the vanguard process of conveying messages, themes or storylines to a mass audience through the artful and well-planned use of multiple-media platforms.

 

[Jeff Gomez is a thought leader in the world of Transmedia Storytelling and this is one of the best articles I've seen on his approach]

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The Three Es: The Value of Transmedia Fiction For Franchise Development

The Three Es: The Value of Transmedia Fiction For Franchise Development | Transmedia: Storytelling for the Digital Age | Scoop.it

James Waugh:  "My first tangible encounter with a transmedia franchise came on my sixth birthday."

The Digital Rocking Chair's insight:

A six year old's love of transformers and the creation of a defining transmedia experience.

Jessika Patel's curator insight, November 27, 2013 3:54 AM

What have you learnt about franchises?

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Government Subsidies: Canada's Advantage in Transmedia Franchise Development

Government Subsidies: Canada's Advantage in Transmedia Franchise Development | Transmedia: Storytelling for the Digital Age | Scoop.it

Etan Vlessing:  "Media guru Jeff Gomez says Canadians are number one when it comes to supporting indie producers telling stories across a range of digital platforms."

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Talking with the man who assembled the [Transmedia] 'Halo Bible' for Microsoft

Talking with the man who assembled the [Transmedia] 'Halo Bible' for Microsoft | Transmedia: Storytelling for the Digital Age | Scoop.it

The New York–based Starlight Runner specializes in what's called "transmedia," or branching fiction into other media platforms. If it's a videogame franchise, for instance, the process could involve taking the game's world and preparing it for expansion into novels, comic books, TV series, movies, etc...

 

[A great read for anyone wanting to know more about creating Transmedia Bibles.]

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Transmedia vs. Franchise Development

Transmedia vs. Franchise Development | Transmedia: Storytelling for the Digital Age | Scoop.it

Until recently, the goal of developing franchises was usually monetization through repurposing, whereas the concept of transmedia storytelling focuses primarily on the (more costly) expansion of the story itself.

 

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