Persuasion is a powerful word for anyone in the marketing space. The ultimate goal of your marketing, after all, is to persuade people to buy from you. But how do you persuade people when everyone seems to sell them something? What tools do you have at your disposal to make your writing more persuasive? Today, I want to answer all these questions for you by first showing you the persuasion strategy a Nobel-winning laureate developed that will transform the way you write your copy. Then, I want to share my favorite ten persuasive techniques that will 10x your copy fast.
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