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Rescooped by michel verstrepen from New Customer - Passenger Experience
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Mapping a Mobile App User's Journey

Mapping a Mobile App User's Journey | mlearn | Scoop.it
Mobile - Check out these stats to better understand mobile users' behavior and to establish a strong path to conversion.

Via Eric_Determined / Eric Silverstein
Bérénice Poircuitte's curator insight, January 7, 2016 3:08 AM

How are you engaging your users, and rewarding their social activities to drive new mobile app downloads?


"Remember, the biggest ROI is not about how sleek your app is, it is about how you engage with the user"

elearning at eCampus ULg's curator insight, January 10, 2016 5:05 AM

Nice mapping on Mobile usage

Cotton's curator insight, January 16, 2016 12:12 AM
Very cool info graphic.
Rescooped by michel verstrepen from Customer Experience Excellence Best Practices
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Are The #Customer #Experience Stakes Higher on #Mobile?

Are The #Customer #Experience Stakes Higher on #Mobile? | mlearn | Scoop.it
With many companies treating their mobile interactions with customers as an 'afterthought', we wonder whether they recognize the risks they are taking with their customers base.

Via Eric_Determined / Eric Silverstein, Rosetta Carrington Lue
Eric_Determined / Eric Silverstein's curator insight, November 17, 2014 7:43 PM

The stakes are higher in #Mobile.


In 2013, there were 102 billion app downloads.  


1/4 of them were used just once and never touched again!


3 important points to consider:


  • Buyers see mobile customer experience as an 'elite' capability and make quick judgements based on early experiences ('they just don't have it")
  • The very nature of mobile is that customers are looking for quick results when they are short on time and have less tolerance for hiccups on mobile than on other platforms or brick and mortar environments
  • The difference between bad and good #CX is magnified on mobile with the best retailers having extremely well thought out and executed mobile sites


Once a customer downloads your #App, make sure you develop an engagement strategy that offers value and incentives, in order to strengthen your customer relationships.


Is #gamification a possible solution to keep your customers engaged, share your thoughts?


Rescooped by michel verstrepen from Vie numérique à l'école
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Livre blanc mobile-learning by IL&DI

Smartphones, tablettes, ces nouveaux appareils ont véritablement bousculé nos habitudes, nos exigences et la façon dont on utilise notre temps. Dans la suite l…



Via Bruno De Lièvre, Michèle Drechsler
Michèle Drechsler's curator insight, September 14, 2014 5:21 PM

add your insight...

Michèle Drechsler's curator insight, September 14, 2014 5:21 PM

add your insight...


Vittori's curator insight, October 23, 2014 5:57 AM

Pour comprendre : e-learning et aujourd'hui mobile learning.

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Rethinking Mobile Tutorials: Which Patterns Really Work?

Rethinking Mobile Tutorials: Which Patterns Really Work? | mlearn | Scoop.it
In this post, we’ll look at why many common tutorial patterns are ineffective and how you can leverage game design principles to increase user engagement.
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Scooped by michel verstrepen
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Crowdflik. La video mobile en mode collaboratif

Crowdflik. La video mobile en mode collaboratif | mlearn | Scoop.it
Crowdflik est une application mobile qui va vous permettre de créer, voir, sauver et partager une vidéo montée à partir des clips réalisés par plusieurs utilisateurs lors d’un même évènement.
Eric Laurent's comment, August 21, 2013 1:31 PM
Avis partagé ! Et merci Fidel
Fidel NAVAMUEL's comment, August 21, 2013 1:43 PM
Avec plaisir. ;-)
cij val d'oise's comment, August 22, 2013 3:41 AM
+1
Rescooped by michel verstrepen from visualizing social media
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The Future of Mobility [Infographic]

The Future of Mobility [Infographic] | mlearn | Scoop.it

An astounding 80 percent of the world’s population now has a mobile phone—and 84 percent is unwilling to go a single day without their phone. About 45 percent of Americans say they can’t go more than a few hours without checking their phones. In 2012 there were five billion mobile phones in the world—1.8 billion of these were smart phones.

 

Facebook now reaches 76 percent of the smartphone market, and it accounts for 23 percent of total time spent using apps each month.

The next five most used applications are Google apps, and they account for 10 percent of app usage time. One of the latest smartphone trends is that things are getting less touchy but more sensitive. Gestures and other non-tap inputs are on the rise. Casting a sidelong glance, for example, can pause a video. Some apps are being developed that will switch from manual to voice to text to gesture, depending on what you are doing...


Via Lauren Moss
Rein Hof's curator insight, July 8, 2013 12:19 PM

Voor een ieder die zich nog afvraagt waarom mobile content belangrijk is.. 

Mobile is dé manier om in cotact te blijven. En of je nu een commercieel bedrijf bent wat graag een product aan de man brengt, of je bent dienstverlener of overheid. Het maakt niet meer uit. Geen mobile ontent, geen engagement. Niet meer boeien en binden. Tja.. Wie kan zich dat nu nog permiteren? 

sophiedesc's curator insight, July 19, 2013 7:21 AM

Mobile Commerce: 

 

> "Mobile Shopping accounted for 11% of e-commerce in the 4th quarter of 2012 (up from 3% 2 years earlier)."

> Roughly 58% of smartphone users have made purchases on their smartphones.

> These Mobile Shoppers typically use smartphones for 50 to 60% of the Shopping."

Katie Muirhead's curator insight, August 20, 2014 12:17 PM

Seeking to manage our attention and avoid distraction is one thing, but first we need to be aware of where our attention is going. As smartphones are increasingly used, this infographic highlights in just what way we use our phones. 1 in 5 people check their phone every ten minutes... something tells me that the smartphone may be one of the biggest sources of modern distraction!

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Introducing: User Experience Benchmarks for Tablets and Smartphones

User experience of tablets and smartphones is one of the most important aspects of the overall perceived value of the device.

Rescooped by michel verstrepen from M-CRM & Mobile to store
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Etude "Global Mobile Media Consumption" réalisée par le InMobi.

Comment et pour quels raisons utilise-t-on son smartphone et sa tablette pour surfer sur Internet ? A quelles activités consacre-t-on ce temps passé ? 


Via Bertrand Jonquois
L'AN DIX MILLE's curator insight, April 1, 2013 5:23 AM

Etude "Global Mobile Media Consumption" réalisée par le InMobi.

Albane Chepeau's curator insight, December 10, 2013 5:24 AM

Un très bon insight sur l'utilisation des smartphones et des tablettes.

Axelle Breton's curator insight, December 10, 2013 5:26 AM

Une étude intéressant sur le mobile et les tablettes

Rescooped by michel verstrepen from Télécoms & IT pour les professionnels, TPE et PME.
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La mobilité et la virtualisation du poste de travail en entreprises

La mobilité et la virtualisation du poste de travail en entreprises | mlearn | Scoop.it

Avec le renforcement de la mobilité des collaborateurs, la multiplicité des appareils mobiles et le développement des solutions cloud, la virtualisation du poste de travail s’impose comme la solution incontournable de demain en entreprises. Quand bien même le poste de travail fixe traditionnel reste encore majoritaire, les entreprises se tournent de plus en plus vers des solutions de virtualisation mieux adaptées aux nouveaux usages et besoins professionnels.


Via Vivaction.com
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Rescooped by michel verstrepen from New Digital Media
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KLIPPBOK by IKEA

Take a look at KLIPPBOK, our new iPad app. With intuitive touch functionality, you can mix and match IKEA products to experiment with ideas for your home. Wh...

Via Tim Spencer, Matmi
Matmi's curator insight, December 7, 2012 11:53 AM

Great, simple and effective. 

Rescooped by michel verstrepen from À l'agenda
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Consumers Skeptical Of Mobile Wallets

Consumers Skeptical Of Mobile Wallets | mlearn | Scoop.it

According to a new survey on upcoming shopping plans by ResearchNow, commissioned by payment processing firm Litle & Co., almost a quarter of the more than 500 customers surveyed have shopped on their mobile devices. Among those who did make purchases, the typical cart size was $20-$100.


Via Guy St-Onge
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Rescooped by michel verstrepen from Time to Learn
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4 programmes gratuits pour convertir les fichiers audio et vidéo au format mobile

4 programmes gratuits pour convertir les fichiers audio et vidéo au format mobile | mlearn | Scoop.it

Les appareils mobiles sont de plus en plus utilisés pour se connecter à internet pour télécharger et visualiser des vidéos et des fichiers audio notamment que l'avantage du mobile encourage cette pratique. Ce qui permet à leurs utilisateurs de voir leurs fichiers partout ou ils vont. Le seul probleme est que les téléphones mobiles ne peuvent pas lire tous les fichiers audio et vidéos sans conversion.

Lire la source: http://www.applicanet.com/2012/10/convertir-fichier-format-mobile-4-programmes.html#ixzz287M44mtY


Via Frédéric DEBAILLEUL
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Feel UX: If Apple Won't Innovate The User Experience, Android Designers Will - Forbes

Feel UX: If Apple Won't Innovate The User Experience, Android Designers Will - Forbes | mlearn | Scoop.it

Apple's iOS ecosystem is so robust at this point that it seems unstoppable. Android, and Windows Phone, are at a strong disadvantage because they have fewer or less reliable content offerings.

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Rescooped by michel verstrepen from Intelligence Web
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Comment enregistrer l'écran de son smartphone ou de sa tablette ?

Comment enregistrer l'écran de son smartphone ou de sa tablette ? | mlearn | Scoop.it
Enregistrer en vidéo l’activité de l’écran de son ordinateur est quelque chose d’extrêmement simple à réaliser quand on dispose du logiciel...

Via Pascal Gibert
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Rescooped by michel verstrepen from Creative Thinking & Pensée créative
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Créativité : La publicité mobile se bouge !

Créativité : La publicité mobile se bouge ! | mlearn | Scoop.it
Influencia - Ils sont légion à estimer que le secteur du mobile n'exploite pas assez l'ascenseur créatif. Trop tournées sur le rendement, certaines agences ou marques en oublient le beau. Mais l'esthétique et les bonnes idées existent !

Via Jean-Pierre Blanger, Sémio PUB
MMA France's curator insight, October 6, 2014 5:07 PM

Devenu une priorité dans les campagnes marketing, le mobile inspire les agences et les marques au fil de ses évolutions technologiques.

Rescooped by michel verstrepen from Transmedia: Storytelling for the Digital Age
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How Tablets Are Powering The Future Of Storytelling

How Tablets Are Powering The Future Of Storytelling | mlearn | Scoop.it

Via The Digital Rocking Chair
Henrik Safegaard - Cloneartist's curator insight, June 27, 2014 2:58 AM

Good stories are like springboards that set off the reader’s imagination into a realm of co-creation, where the the story evokes personal tales from the reader. These intertwine and lead to richer, memorable story experiences. 

Click to read more.

Jeni Mawter's curator insight, June 29, 2014 11:41 PM

Tablets are in the hands of every child and young adult across much of the planet. Children's and young adult storytellers take not.

Ricard Garcia's curator insight, June 30, 2014 1:58 AM

Because one way or another... they are. Sooo, let's see how.

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How We Are Entering The Second Phase Of The Mobile Revolution

How We Are Entering The Second Phase Of The Mobile Revolution | mlearn | Scoop.it
Don't look now, but mobile technology is starting to infiltrate ... everything.
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Rescooped by michel verstrepen from Daily Magazine
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10 Mobile Apps Every Business Owner Should Have - Small Business Tips and Resources-The Small Business Playbook

10 Mobile Apps Every Business Owner Should Have - Small Business Tips and Resources-The Small Business Playbook | mlearn | Scoop.it
Here are the 10 mobile apps that allow me to be super productive when I'm out of the office. All of them are free, with some having paid options for additional features.

Via TechinBiz, THE OFFICIAL ANDREASCY
AUSLNX LLC's curator insight, July 12, 2013 8:37 AM

Sifting throuhg the plethora of apps available is always a challenge.  Free is always good but it must meet your specific needs.

Te L - Us Business Solutions's comment, July 28, 2013 2:30 PM
Very true AUSLNX... It can be overwhelming.
Rescooped by michel verstrepen from Transmedia: Storytelling for the Digital Age
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Mobile, transmedia and timing

Mobile, transmedia and timing | mlearn | Scoop.it

Simon Staffans:  "Rob Pratten had a brief but excellent post up on Transmedia Coalition the other day, entitled ”The 5Rs of Mobile in Transmedia Storytelling”. To recapitalize briefly, the gist of the post were that" ...


Via The Digital Rocking Chair
Ryan Crowder's curator insight, June 7, 2013 2:16 PM

Peeps consume different media at different times on different devices. Worth some thought for sure.

Brad Tollefson's curator insight, June 18, 2013 8:06 PM

It's all in the....timing...

Rescooped by michel verstrepen from Educación a Distancia y TIC
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Living and Learning with Mobile Devices - Parent perspective (2013 report)


Via Tom D'Amico (@TDOttawa) , Rui Guimarães Lima, Jesús Hernández, Mariano Fernandez S., LGA
Mercedes Kamijo's curator insight, May 2, 2013 10:25 PM

Este informe (en inglés) indaga sobre las opiniones de los padres cuyos hijos pertenecen a una generación móvil, desde niños en edad preescolar hasta estudiantes de la escuela secundaria.

¿Cómo perciben los padres el valor de los dispositivos móviles, qué piensan de su uso con objetivos educativos y de recreación, qué opinan de las posibilidades que brindan los móviles? 

En vista del creciente interés en el M-Learning por parte de instituciones educativas, y en la expansión de los modelos de BYOD ("Trae tu propio dispositivo"), los padres pueden llegar a ser aliados clave en este nuevo campo de aprendizaje.

Ricard Garcia's curator insight, May 6, 2013 1:55 AM

Good to have some help sometimes! 

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How Do Users Really Hold Mobile Devices? :: UXmatters

How Do Users Really Hold Mobile Devices? :: UXmatters | mlearn | Scoop.it

People can use mobile devices when they’re standing, walking, riding a bus, or doing just about anything. Users have to hold a device in a way that lets them view its screen, while providing input.

Alexis Brantes's curator insight, February 20, 2013 1:00 PM

As UX professionals, we all pay a lot of attention to users’ needs. When designing for mobile devices, we’re aware that there are some additional things that we must consider—such as how the context in which users employ their devices changes their interactions or usage patterns.

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OpenMobster - Open Source Mobile Cloud Platform for Push Notifications and Data Replication

OpenMobster - Open Source Mobile Cloud Platform for Push Notifications and Data Replication | mlearn | Scoop.it

OpenMobster, provides a complete end-to-end Sync solution for your mobile apps. The infrastructure consists of a Cloud Server that integrates with backend Enterprise services. On the device side, this data is accessible through the MobileBean API included in the device SDK. This way you can focus on writing the business logic for your mobile app while the low-level synchronization details are automagically taken care of by OpenMobster. 

 

In OpenMobster, synchronized data is replicated across devices and platforms. You could have multiple devices registered with the Cloud. Any data changes on one device will be automatically pushed to other devices. Data Replication is built directly into your app. As a developer you don't have to do anything special or code to a particular API. Data replication is one of the synchronization services you get out of the box.

 

The Push Engine is tightly integrated with the Sync Engine. With this, if there is any new data coming from the Cloud, it is pushed automatically to the device. The user will then receive a "You have new data" like message in the phone's notification area. This feature enables real time updates from the Cloud to the device without using the polling technique. 


Via Nicolas Weil
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Rescooped by michel verstrepen from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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Research on middle school student use of Mobile Technology

Research on middle school student use of Mobile Technology | mlearn | Scoop.it

Via Tom D'Amico (@TDOttawa)
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Rescooped by michel verstrepen from À l'agenda
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Sony lance sa plateforme PlayStation Mobile

Sony lance sa plateforme PlayStation Mobile | mlearn | Scoop.it
La plateforme de distribution PlayStation Mobile de Sony permet aux smartphones et tablettes Android de la marque ainsi qu’à trois modèles HTC d’accéder au magasin de jeux vidéo en ligne.

Via Guy St-Onge
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Rescooped by michel verstrepen from Intelligence Web
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Mobile - Forte rumeur : Facebook préparerait un smartphone avec HTC

Mobile - Forte rumeur : Facebook préparerait un smartphone avec HTC | mlearn | Scoop.it
L'info est tombée cette nuit : Facebook aurait conclu un partenariat avec le constructeur HTC pour le développement d'un smartphone, dont la sortie serait prévue pour mi-2013.

Via Pascal Gibert
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