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9 Amazing Things Unique to Video Games
IGN
If I asked you what's unique about video games, would you be able to name more than three things?
Unique To Video Games, But For Home Much Longer?
As a former Director of Ecommerce, stealing any 3 of these ideas currently unique to video games would be worth millions:
Immersion
Engagement
Sense of presence
Interactivity
Shaping The Experience
Customizability
Progress Blockers
Mastery
Replayability
You might think these last three would never apply to ecom, and you would be wrong. Sometimes ecommerce uses progress blockers to filer out the conversion lowering MOOKS (lol).
Mastery - a sense of understanding a "world" so well you are KING or QUEEN of it is always a good idea.
Replayability is the hardest of the three since ecommerce shouldn't suddenly change, but it can add things IN such as Easter Eggs or Amazon's famous gold box. Ecom can also use TIME as the reset button as Amazon does with their Gold Box.
I've yet to find an article about video games that is not spot on to my 7 years and over $30M in online sales as a Director of Ecommerce. The Internet marketing team that figures out how to use video game-like techniques, ideas and strategies makes the next $30M.