Consumer and technological trends in China
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Consumer and technological trends in China
Of course technology plays a key role in the world’s (expected) largest consumer market!
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Virtual influencers are the new faces of luxury campaigns In Asia

Virtual influencers are the new faces of luxury campaigns In Asia | Consumer and technological trends in China | Scoop.it

"Jing Daily takes a look at the humanoids making moves across Asia’s luxury landscape. Here’s who to keep on your radar for 2023 ..."

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Metaverse beauty with Chinese characteristics

Metaverse beauty with Chinese characteristics | Consumer and technological trends in China | Scoop.it

"Digital optimism poses an exciting opportunity for beauty’s metaverse ambitions. But Beijing's ban on all crypto activities means brands should be cautious ..."

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KOLs are dead. Long live the virtual influencer

KOLs are dead. Long live the virtual influencer | Consumer and technological trends in China | Scoop.it

"With consumers tiring of cut-and-paste KOL campaigns, the age of the virtual influencer is here — and it's reaping big creative rewards ..."

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