Consumer and technological trends in China
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Consumer and technological trends in China
Of course technology plays a key role in the world’s (expected) largest consumer market!
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Virtual influencers are the new faces of luxury campaigns In Asia

Virtual influencers are the new faces of luxury campaigns In Asia | Consumer and technological trends in China | Scoop.it

"Jing Daily takes a look at the humanoids making moves across Asia’s luxury landscape. Here’s who to keep on your radar for 2023 ..."

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How luxury brands prosper from China’s scary C-pop fans

How luxury brands prosper from China’s scary C-pop fans | Consumer and technological trends in China | Scoop.it

"C-pop stars have taken over luxury campaigns thanks to young China’s surging purchasing power. But how can brands avoid the pitfalls of these fan economies? ..."

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