Consumer and technological trends in China
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Consumer and technological trends in China
Of course technology plays a key role in the world’s (expected) largest consumer market!
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Why Taobao Global is helping to launch international fashion and beauty brands in China

Why Taobao Global is helping to launch international fashion and beauty brands in China | Consumer and technological trends in China | Scoop.it

"A new incubator launched in January by Alibaba Group’s Taobao Global platform is providing resources to introduce independent, international brands to millennial Chinese customers, who are showing a rising interest in niche, previously undiscovered foreign products ..."

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What makes the Chinese market profitable? - Marketing China

What makes the Chinese market profitable? - Marketing China | Consumer and technological trends in China | Scoop.it

"In 2017, China’s economic miracle has been well documented. The nation with its 1.4 billion strong population and increasing levels of wealth has become renowned as the most lucrative potential market for businesses and services on the planet ..." 

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The secret to successful e-commerce in China - Marketing China

The secret to successful e-commerce in China - Marketing China | Consumer and technological trends in China | Scoop.it

"E-commerce now represents 15.5% of total retail sales in the whole of China. China’s ecommerce market remains the largest and most lucrative in the world, with over 800 million Chinese now connected online and 350 million middle class consumers actively engaging in e-retail purchases, there is no denying the potential for international brands. The National …"

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