consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Why celebrity dating app, Raya, has been called ‘the Illuminati of the Tinder world’

Why celebrity dating app, Raya, has been called ‘the Illuminati of the Tinder world’ | consumer psychology | Scoop.it

"It would appear celebrities, are just like the rest of us. Looking for love or intimacy in a world where the face-to-face meetings are no longer commonplace ..."

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The social media technology pyramid

The social media technology pyramid | consumer psychology | Scoop.it

"What makes each social network different is the type of content created, how that content is created, and why that content is created ..."

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The luxuries people can’t live without

The luxuries people can’t live without | consumer psychology | Scoop.it

"Learn about everything related to luxuries including definition, types, classifications, and the role of emotions for making a purchase decision ..."

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Most powerful Lamborghini ever is already sold out

Most powerful Lamborghini ever is already sold out | consumer psychology | Scoop.it

"Lamborghini unveiled a new 770 horsepower supercar with a $2 million price tag at the Geneva Motor Show Tuesday ..."

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The iPhone-nomics of India

The iPhone-nomics of India | consumer psychology | Scoop.it

"A curious spectre has started to haunt India and other emerging markets..."

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Bridezillas and The Rise of the Me, Me, Me Weddings

Bridezillas and The Rise of the Me, Me, Me Weddings | consumer psychology | Scoop.it

"How America is exporting its bridezilla culture..."

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Buy these Mercedes headphones to show everyone how poor they are

Buy these Mercedes headphones to show everyone how poor they are | consumer psychology | Scoop.it

"If you've ever wanted to really rub it in the faces of everyone who has less cash than you, we've found the perfect headphones ..."

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How ‘influencer’ became a dirty word

How ‘influencer’ became a dirty word | consumer psychology | Scoop.it

"It was once considered one of the most enviable labels on social media: the "influencer” was someone associated with status, popularity, and money, thanks to their large and engaged social media following. But a raft of bad press has led to a revolt against the tag – and now some of the top names that depend on YouTube or Instagram for a living are distancing themselves from the influencer label ..."

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Rise of the 'spornosexuals'

Rise of the 'spornosexuals' | consumer psychology | Scoop.it

"Spornosexual men try to emulate the bodies of sport and porn stars, such as David Beckham. A University of East Anglia expert says austerity has left men with no other way of gaining status .."

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What people buy where

What people buy where | consumer psychology | Scoop.it

"Who knew that nonalcoholic beer was so big in San Diego? ..."

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Scientists Used Facebook For The Largest Ever Study Of Language And Personality — And The Results Are Groundbreaking

Scientists Used Facebook For The Largest Ever Study Of Language And Personality — And The Results Are Groundbreaking | consumer psychology | Scoop.it

"Researchers who analyzed the Facebook status updates of 75,000 volunteers have found an entirely different way to analyze personality..."

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Beat-up cellphones with cracked screens are point of pride for some young people

Beat-up cellphones with cracked screens are point of pride for some young people | consumer psychology | Scoop.it

"Some youths say a cracked screen gives a sort of street cred, even if it happened on the streets of Bethesda..."

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Leona Ungerer's insight:

"Consumption now facilitates a myriad of purposes and consequences, from nourishment, empowerment, and renewal, to gluttony, disfranchisement, and destruction."

Mick, D. G., Pettigrew, S., Pechmann, C. C., & Ozanne, J. L. (Eds.). (2011). Transformative consumer research for personal and collective well-being. Routledge Academic.
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