consumer psychology
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Real-life consumer psychology – with a touch of technology
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Science says people buy brands with names like theirs - Business Insider Australia

Science says people buy brands with names like theirs - Business Insider Australia | consumer psychology | Scoop.it

"There are 26 letters in the alphabet ..."

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Who Stole Lego’s Market? « The Ghoshal Blog

Who Stole Lego’s Market? « The Ghoshal Blog | consumer psychology | Scoop.it

"If you are a fan of disruptive innovation, here is a great story for you.

It’s about a crime committed in Ystad in Southern Sweden, which anyone who is a fan of Scandi-noir will know is the home town of Kurt Wallander, a fictional detective created by Henning Mankell...

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Pinterest and Path are in a logo war over the 'P' design | Digital Trends

Pinterest and Path are in a logo war over the 'P' design | Digital Trends | consumer psychology | Scoop.it

"Path is trying to stop Pinterest from trademarking its logo, since both companies use a curly P and a similar color scheme..."

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