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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"We’re all victims of the bandwagon effect. Here’s how to use this consumer psychology element to grow your business ..." 
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"Research suggests that people heed negative reviews more than positive ones — despite their questionable credibility ..."
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"Consumer reviews have become increasingly popular both online and off, but they may not be the reliable indicators of quality one might expect ..."
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"The American Medical Association is wary of online reviews, saying they should be taken "with a grain of salt" ..."
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"Customer reviews are incredibly important in e-commerce, but they can be unreliable or downright dishonest ..."
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"Go about reviews the right way and you'll earn respect and trust in the process. Cheat and you risk everything you've built ..."
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"Consumers' shopping habits have evolved over the last few years. Tech-savvy buyers are equipped with mobile devices, and they’re using them to research, purchase, and write online reviews..."
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"Botto Bistro, an Italian restaurant in San Francisco, is vying for the worst Yelp rating in the Bay Area by offering customers 25 percent off for their 1-star reviews ...."
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