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consumer psychology

32.1K views | +1 today

tag 'corporate social responsibility programmes'

consumer psychology

Real-life consumer psychology – with a touch of technology

Curated by Leona Ungerer

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Scooped by Leona Ungerer

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What motivates companies to do good—altruism, or guilt?

From www.theatlantic.com - March 26, 2016 1:57 AM

"A study of 4,500 American firms aims to explain the rise of corporate social-responsibility programs ..."

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