"Google’s name is a protected trademark, and the company has fought to keep it from becoming generic, as brands like thermos, cellophane and others have ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"When it comes to the ABCs of digital love, success can start with a solid screen name, researchers say. As for nailing that perfect screen name, it helps to start at the top of the alphabet, according to their newly released analysis ..." 
Christina Papazaharias's curator insight,
May 12, 2015 6:21 PM
Love at first sight? More like love at first screen-name. According to an academic journal published in Evidence Based Medicine, having a desirable screen-name starting with a letter in the top half of the alphabet, and attractive picture, and a fluent headline message will capture initial interests. According to this research, "screen-names beginning in the top half of the alphabet may spell success in dating, according to researcher". This research also discovered that men typically like women who have attractive and feminine screen-names such as "Blondie" or "Cutie" where women are attracted to men with screen-names that represent maturity and intelligence. This interesting study can open more ideas for research to be conducted on what other factors attract people in online communities? What other factors besides screen-names help aid in finding a soul mate online? |
